A General Theory of Competition : Resources, Competences, Productivity, Economic Growth (Marketing for a New Century)

A General Theory of Competition : Resources, Competences, Productivity, Economic Growth (Marketing for a New Century)

Editorial Reviews
Review
Robert F. Lusch :

"This truly interdisciplinary book successfully develops a general theory of competition which is rich in explanatory breadth and depth." 

Review

"This truly interdisciplinary book successfully develops a general theory of competition which is rich in explanatory breadth and depth." 

A General Theory of Competition : Resources, Competences, Productivity, Economic Growth (Marketing for a New Century)

A General Theory of Competition : Resources, Competences, Productivity, Economic Growth (Marketing for a New Century),Shelby D. (Dean) Hunt,Sage Publications, Inc,0761917292,Business & Economics,Business / Economics / Finance,Business/Economics,Competition,Economics - Theory,Industries - General,Marketing - General,Business & Economics / Marketing / General

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