Editorial Reviews
Book Description
"The Cruise Missile Marketer's Approach to Gaining the Winning Edge." Whether your station in life is as a college student, a graduate armed with a degree, or a happily employed individual, you can benefit from BOUNCEBACK Marketing. It is more than a job search and securing program book, it is a system approach for success as a more effective communicator, writer, planner, brainstormer, goal attainer, interviewer, time management winner, manager, leader, or team player. You will learn effective, explosive and immediate impact oriented ideas and techniques, for application as a salesman, advertiser, marketer, manager or job seeker!
So how did Bounceback Marketing come to be?
Author Magee tells us: "Two years after graduating from college, I found myself being recognized (via letter) by the CEO of a Fortune 500 Corporation as being their toop Southwest Region salesman and among their top five salesmen in the nation. Energy levels were riding high, but two months after receiving that letter, I was greeted one weekend afternoon at my home by my boss and directed to resign or be fired! Knowing the issue in dispute to be a fabrication, I immediately placed calls to the company headquarters, but no one would take my calls. Well, to make a long story short, I resigned, organized my position and attacked the market place. I identified many opportunities and immediately initiated my personalized advertising and marketing campaign to secure the right opportunity waiting for me within twenty-four hours."
Success and achievement in life don't just happen. They are planned for and aggressively sought out by those who have done their homework and know what they want. This text provides a step-by-step system approach to engineered life achievement. The only real limits are those which we place on ourselves, not those that others would have us believe are placed on us. You must learn to apply ideas, strategies, techniques and tactics to attain what you want.
Bounceback Marketing will expose you to what the majority of marketing, advertising, and employment oriented books omit. You will learn real-life application oriented items. This material works and you will gain results like never before imagined. These are the ideas taken from a cross-section of America and tailored into a consice system-approach formula and blue-print (your road map, in essence) so you can also gain successful results.
About the Author
Jeffrey L. Magee, PDM, is currently the President / CEO / Publisher of Collegiate Dynamics, Inc., a leading collegiate motivational seminar marketing firm and advertising publishing agency.
Formerly, he was the vide president / national sales director for Target Marketing, the nation's leading collegiate admissions marketing and youth publishing firm. Magee assisted in the marketing efforts for clients from Citibank Visa and the Army National Guard to college clients such as the National Education Centers, I.T.T. Education, N. C. State University, Biola University, Marist College and Alfred University.
Jeff also draws upon experience as past division territory manager for the consumer product based firm of Boyle-Midway, a division of Fortune 500 Corporation, American Home Products. As a top national salesperson in 1987, Magee increased sales by more then 384 percent.
A former journalist, Magee spend eight years reporting for newspapers, magazines and radio. Special assignments included posing as a prison inmate, interviewing Dr. Seuss, a trip to the White House and interviews aboard Air Force One.
Bounceback Self-Marketing,Jeffrey L. Magee,Lowell Press (OR),0932845509,Business & Economics / Job Hunting,Business / Economics / Finance,Career Development,Economics - General,Self-Help,Careers,Careers / Job Opportunities,Employment,Job hunting,Job search
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