Building Bridges, Carving Niches: An Enduring Legacy
Building Bridges, Carving Niches: An Enduring Legacy
Editorial Reviews
Book Description
A ground breaking book chronicling the rise of the Oversea-Chinese Banking Corporation (OCBC) from its humble beginnings in the days of the Great Depression to its distinguished status among the world's top 500 banks. Recounts the unique business model that combined Chinese values with Western
Management and transformed it from a dialect-based family concern into a modern innovative institution. Study also based on private collection of Tan Sri TanChin Tuan, who was instrumental in the transformation of the traditional family bank into a modern economic institution.
Book Info
Ground breaking book chronicling the rise of the Oversea-Chinese Banking Corporation (OCBC) from its humble beginnings in the days of the Great Depression to its distinguished status among the world's top 500 banks.
Building Bridges, Carving Niches: An Enduring Legacy,Grace Loh,Goh Chor Boon,Tan Teng Lang,Oxford University Press, USA,0195940059,Accounting - General,Bank Management,Bankers,Banks & Banking,Banks and banking, Chinese,Biography,Business & Economics,Business / Economics / Finance,Business/Economics,Economics - General,History,Oversea-Chinese Banking Corpor,Singapore,Tan, Chin Tuan,Banking,Business & Economics / Banks & Banking,Business | Management,China
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