CEO Capital: A Guide to Building CEO Reputation and Company Success

CEO Capital: A Guide to Building CEO Reputation and Company Success

Editorial Reviews
Review
"This is an excellent book of dos and don'ts for CEOs, potential CEOs and especially for the PR people who must help them get their message out to their various publics." (Public Relations Quarterly, Summer 2003)

The Holmes Report, February 10, 2003
A manifesto supported by compelling original research and informed by intelligent, sympathetic analysis.

CEO Capital: A Guide to Building CEO Reputation and Company Success

CEO Capital: A Guide to Building CEO Reputation and Company Success,Leslie Gaines-Ross,Wiley,0471268070,Business & Economics,Business / Economics / Finance,Business Life - Fashion/Image,Business/Economics,Chief executive officers,Conduct of life,Corporate image,Decision Making & Problem Solving,Entrepreneurship,Executive Management,Executive ability,Leadership,Management - General,Business & Economics / Decision-Making & Problem Solving,Management & management techniques,Ownership & organization of enterprises

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