Making Technology Investments Profitable: ROI Roadmap to Better Business Cases
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Book Description
Insuring the value of IT ventures, from implementation through execution
Over 50 percent of all Information Technology projects fail, not only costing companies considerable monetary investment but also thwarting key strategic initiatives for which the new technology was critical. This book helps executives and managers increase IT project success by using a process for identifying the true ROI value for proposed IT investments-"Real ROI"-then tracking project results against that standard. This guide provides an abundance of pragmatic tips, tools, and techniques to make the process easy to understand, focusing on implementing an ROI plan as well as on tracking IT investments and measuring results postimplementation.
Book Info
Applies the authors proven Value-on-Demand methods to maximizing the business payoff from IT projects. An essential guide for CFOs, CIOs, IT managers, business unit managers, IT sellers, and consultants interested in applying simple, but powerful techniques for enhancing IT value.
Making Technology Investments Profitable: ROI Roadmap to Better Business Cases
Making Technology Investments Profitable: ROI Roadmap to Better Business Cases,Jack M. Keen,Bonnie Digrius,Wiley,0471227331,Business & Economics,Business / Economics / Finance,Business/Economics,Computer Science,Economic aspects,Economics - General,Economics Of Special Subjects,Information Management,Information technology,Investments & Securities - General,Management,Management Information Systems,Business & Economics / Information Management,Business information systems,Purchasing & supply management
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