Managerial Economics : A Problem-Solving Approach
Editorial Reviews
Review
'A thoughtful and well-written text which explains key concepts in a rigorous and accessible way. A particular strength is the rich collection of applications and case studies which demonstrate the value of the economic approach to many management problems and decisions. The well-designed solved problems demonstrate how the analytical techniques can be applied and will be particularly valuable in helping students to connect theory with practice and to solve problems for themselves. A very useful addition to the field.' Martin Carter, Leeds University Business School
'This is an exhaustive study of managerial economics with well-chosen case studies and clear explanations from an experienced teacher.' John Mark, King's College London
Book Description
This textbook covers all the main aspects of managerial economics: the theory of the firm; demand theory and estimation; production and cost theory and estimation; market structure and pricing; game theory; investment analysis and government policy. It includes numerous and extensive case studies, as well as review questions and problem-solving sections at the end of each chapter. Nick Wilkinson adopts a user-friendly problem-solving approach which takes the reader in gradual steps from simple problems through increasingly difficult material to complex case studies.
Managerial Economics : A Problem-Solving Approach
Managerial Economics : A Problem-Solving Approach,Nick Wilkinson,Cambridge University Press,0521526256,Business / Economics / Finance,Business/Economics,Decision Making & Problem Solving,Decision making,English as a Second Language,Foreign Language Study,Language,Management - General,Managerial economics,Problem solving,Business & Economics / Management,Business & Management,English
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