New Perspectives on E-Commerce -- Comprehensive

New Perspectives on E-Commerce -- Comprehensive

Editorial Reviews
Book Description
Part of the New Perspectives Series, this text provides an excellent introduction to e-commerce. Using a case-based approach, students learn the fundamentals of e-commerce through real-life business scenarios.

Book Info
Perfect for a first course on e-commerce, or as an add-on to any MIS, Internet, or Computer Concepts course. Features a 'Careers in Electronic Commerce' appendix.

New Perspectives on E-Commerce -- Comprehensive,Gary P. Schneider,Course Technology,0619044160,Business Enterprise,Computer - Internet,Computer Books: Internet General,Computer Networks,Computers,Design,Economics - General,Electronic Commerce,Internet - General,Web sites

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