The Portable MBA in Economics (The Portable MBA Series)
Editorial Reviews
Book Description
This essential addition to the acclaimed Portable MBA Series contains an important group of concepts and skills in order to understand the business environment along with a framework for making business decisions. Demonstrates how to assess economic news and apply this information to business forecasting and such problems as pricing product and whether to initiate a marketing campaign. Features an economic tool kit which explains economic indicators, the Federal Reserve's role, foreign trade and exchange rates, how to analyze demand for a product and pricing cost benefit evaluation. Includes numerous examples and case studies.
Book Info
Contains insights from the experts at the best business schools. This guide makes it easier than ever for you to acquire the working knowledge of economics you need to be effective in today's business world. DLC: Economics.
The Portable MBA in Economics (The Portable MBA Series)
The Portable MBA in Economics (The Portable MBA Series),Philip K. Y. Young,John J. McAuley,Wiley,0471595268,Business & Economics,Business / Economics / Finance,Business forecasting,Business/Economics,Decision making,Economics,Economics - Theory,General,Managerial Economics,Budgeting & financial management,Business & Economics / Economics / General,Management decision making
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