Broadcast/Cable Programming: Strategies and Practices (Wadsworth Series in Mass Communication)

Broadcast/Cable Programming: Strategies and Practices (Wadsworth Series in Mass Communication)

Editorial Reviews
Book Description
This course discusses the electronic media programming process and the kinds of issues and strategies that are prominent in the field today. --This text refers to the Hardcover edition.

Broadcast/Cable Programming: Strategies and Practices (Wadsworth Series in Mass Communication),Susan Tyler Eastman,Wadsworth Publishing Company,053409354X,Pop Arts / Pop Culture,Television - General

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