Competitive Advantage : Creating and Sustaining Superior Performance
Editorial Reviews
Review
Financial Times
The most influential management book of the past quarter century....A veritable goldmine of analytical concepts and tools to help companies get a much clearer grasp of how they can create and sustain competitive advantage.
Philip Kotler
S.C. Johnson & Son, Distinguished Professor of International Marketing, Northwestern University
Michael Porter has done it again. Having defined the 'what' and 'why' of competitive strategy in his earlier book, he now defines the 'how' in
Competitive Advantage.
Newsday
A sharp, aggressive and cogently reasoned book about competition that
your smarter rivals will try to get to first.
The Washington Post
A brilliant structural analysis of what competitive advantage might
mean....
Antitrust Law & Economics Review
A superb guide for business managers but also necessary background study for judges, antitrust agency officials, and economic experts in antitrust cases.
Review
Antitrust Law & Economics Review A superb guide for business managers but also necessary background study for judges, antitrust agency officials, and economic experts in antitrust cases.
Competitive Advantage : Creating and Sustaining Superior Performance
Competitive Advantage : Creating and Sustaining Superior Performance,Michael E. Porter,Free Press,0684841460,Business & Economics,Business / Economics / Finance,Business/Economics,Competition,Economics - Theory,Executive Management,Industrial management,Management - General,Management Science,Business & Economics / Management Science
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