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The E-Myth Revisited CD : Why Most Small Businesses Don't Work and What to do about it [Unabridged]
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Book Description
In this compact disc edition of the totally revised underground bestseller -- The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business -- from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed -- and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have listened to The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.
Michael E. Gerber is the founder and chairman of E-Myth Worldwide, based in Santa Rosa, California. He is the bestselling author of The E-Myth Revisited, The E-Myth Manager, The E-Myth Contractor, and The E-Myth Physician, as well as a highly sought-after speaker and small business revolutionary. He lives in Petaluma, California.
The E-Myth Revisited CD : Why Most Small Businesses Don't Work and What to do about it,Michael E. Gerber,Gerber Michael E.,HarperAudio,0060755598,Audio - Nonfiction (Unabridged),Business & Economics,Business/Economics,E-Commerce - General,Management - General,Small Business - General
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