How to Sell Anything to Anybody

How to Sell Anything to Anybody

Editorial Reviews
Book Description
Joe Girard knows what it takes to go into the trenches every day and come out with sales-and he knows how to help you do it, too. In this book he shows how any salesperson in any field can achieve extraordinary success the Joe Girard way: going belly to belly with customers and making every right move to get to the final sale. From what to say and how to say it to making cold calls that work and "locking up" a wavering buyer, here is the complete, unrivaled Girard selling system, including:

* Joe Girard's 250 rules-it can pyramid one successful sale into 250 more!
* The secret of developing customer profiles to guarantee future sales
* The art of bird-dogging and how it will put other people to work for you.
* Joe Girard's unique method of seeing a potential customer as both a friend and an adversary-right up to the final sale.
* Five ways to turn a prospect into a buyer-every time!

About the Author

Joe Girard is the author of several bestselling books. One of the world's most sought-after speakers, he appears before sales conventions of many major corporations, including General Electric, IBM, and Allstate Insurance.

How to Sell Anything to Anybody,Joe Girard,Stanley H. Brown,Robert Casemore,Warner Books,0446385328,Biography,Business & Economics,Business / Economics / Finance,Business/Economics,Girard, Joe,Sales & Selling - General,Sales personnel,Selling,Business & Economics / Sales & Selling

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