Editorial Reviews
Book Description
"As usual, Tom Stanley hits the nail squarely on the head. No one better illuminates the 'who, where, and how' of the affluent market in America."-J. Arthur Urcioli, Chairman and Chief Executive, Merrill Lynch, Business and Financial Services, Inc. "This book is the best guide to success that I've seen."-Mary B. Lehman, Managing Director, Banker's Trust Company, The Private Bank.
From the Back Cover
From the New York Times bestselling author of The Millionaire Next Door, the classic guide on how to network with the affluent client. "Tom StanleyÕs ideas regarding Networking with the Affluent and Their Advisors have produced strengthened relationships throughout our multinational accounts. The bottom line is increased customer loyalty, our most precious asset."-Keith Martino, Global Sales Manager, Federal Express Corporation. "This book is the best guide to success IÕve seen."- Mary B. Lehman, Managing Director, BankerÕs Trust Company, The Private Bank. "Networking was a magicianÕs illusion until Dr. Stanley taught us the secret."ÑNorman M. Mendelson, Chairman, Earth First Corporation.
Networking with the Affluent,Thomas J. Stanley,McGraw-Hill,0070610487,Affluent consumers,Business & Economics,Business / Economics / Finance,Business/Economics,Financial planners,Marketing - Research,Marketing Management,Public Relations,Sales & Selling - General,Sales Management,Social networks,United States,Business & Economics / Public Relations
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