Editorial Reviews
Book Description
Tactics to make you a corporate leader-;by applying entrepreneurial skills in your organization If you have spent your career in a corporate environment,this essential book teaches the theories and techniquesthat will make you thrive. Well-established, largecompanies often find themselves outwitted, outmaneuvered,and outperformed by entrepreneurs who knowhow to identify new market opportunities and exploitthem quickly, effectively, and profitably. Lead Like An Entrepreneur shows you howto foster innovation at the enterprise, market, operational,and unit levels and successfully compete in theentrepreneurial arena. Neal Thornberryexplains how to identify, develop, and retain valuecreators despite the tendency of corporations to beconservative, risk-averse, and bureaucratic. The bookincludes the Entrepreneurial Leadership Questionnaire(ELQ), a diagnostic tool that helps you find thepath that best fits the situation of your organization-;and forge your way to success.
From the Back Cover
RUN YOUR ORGANIZATION LIKE A RISK-TAKING STARTUP
Featuring in-depth profiles and success stories from some of today’s top companies, including IBM, 3M, Intel, General Electric, and many others, Lead Like an Entrepreneur reveals how to foster innovation at all levels of the corporation and how to employ entrepreneurial leadership qualities to turn ideas into economic value.
“In Lead Like an Entrepreneur, Thornberry has cracked the code on how to replicate the successful behaviors of entrepreneurial leaders….Should be required reading for companies that desire to inject world-class entrepreneurial IQ into the DNA of their company cultures.” --John Kilcullen, President and Publisher, Billboard and former Chairman and CEO of IDG Books
“In an age where sustainable competitive advantage is increasingly difficult to achieve, this book provides a platform upon which to build it….I recommend this book to anyone responsible for developing and improving leadership in their company.” --Peter Wright, Vice President of Human Resources, Refining & Marketing, British Petroleum, PLC
“Developing entrepreneurial leaders is the key to finding hidden value in any organization. Learn how to create or rekindle the entrepreneurial spirit in your organization, and all of your stakeholders will benefit.” --Gary Acinapura, President, Alcoa Exteriors
Lead Like An Entrepreneur reveals how to harness the creativity and innovative thinking that is typical of entrepreneurs and use it as a solution to the organizational sluggishness that affects so many established companies. Author Neal Thornberry, faculty director at Babson College--renowned for its entrepreneurial education program--explains how to become an entrepreneurial leader, as well as how to identify, attract, and support this new class of corporate leader. Fostering this type of risk-taking leadership creates substantial benefits because it takes only a few such people within an organization to make significant differences to the top and bottom lines.
Promote the entrepreneurial spirit in your organization by:
Featuring in-depth profiles and success stories from some of today’s top companies, including IBM, Siemens, 3M, IDG, Sodexho, P&G, Intel, General Electric, and many others, this essential guide will help you overcome bureaucratic impediments and cultivate the leaders of tomorrow, putting your business on a direct path of growth, renewed energy, and spectacular success.
Lead Like an Entrepreneur,Neal Thornberry,McGraw-Hill,0072262354,Business & Economics,Business / Economics / Finance,Business/Economics,Entrepreneurship,Leadership,Business & Economics / Entrepreneurship
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