Product Design and Development

Product Design and Development

Editorial Reviews
Book Description
Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, Product Design and Development, 3/e, by Ulrich and Eppinger presents in a clear and detailed way a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods in the book facilitate problem solving and decision making among people with different disciplinary perspectives, reflecting the current industry trend to perform product design and development in cross-functional teams.

Book Info
Text shows how to bring together the marketing, design, and manufacturing functions of an enterprise. Includes new chapters on robust design, and patents and intellectual property. For graduate students. Previous edition: c2000. DLC: Industrial management.

Product Design and Development

Product Design and Development,Karl Ulrich,Steven Eppinger,McGraw-Hill/Irwin,0072471468,Business & Economics,Business/Economics,Engineering - Industrial,Industrial Design - Product,Industrial engineering,Industrial management,Management,Management - General,Marketing - General,New Product Development,New products,Product Design,Production management,Technology & Industrial Arts,Business & Economics / Marketing / General

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