Total Business Planning : A Step-by-Step Guide with Forms
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Book Description
Total Business Planning: A Step-by-Step Guide integrates strategic, operational, and financial planning in this comprehensive resource. Now completely revised and expanded, this popular business guide answers key questions concerning the preparation and structure of a business plan. With special focus on creative thinking and vision process, it provides methodologies for successfully constructing feasibility studies for new products, building short-term operation plans for business units, and creating plans aimed at the capital markets. Covering the nine levels of the planning process, Total Business Planning addresses such essential topics as vision, philosophy and mission, corporate objectives, tactics and projections, and budgeting. Along with an exhaustive appendix and helpful definitions, you'll also find a disk with easy-to-use form templates to make the planning job easier.
The publisher, John Wiley & Sons
Offers complete, hands-on information on constructing and implementing a successful internal business plan. With examples, forms, checklists, and practical advice based on the authors' years of experience in consulting and in running business seminars, it covers all phases of long- and short-term planning in the context of today's volatile business environment, outlining strategies and techiniques to establish a framework for efficiency, productivity, and growth.
--This text refers to an out of print or unavailable edition of this title.
Total Business Planning : A Step-by-Step Guide with Forms
Total Business Planning : A Step-by-Step Guide with Forms,E. James Burton,Wiley,0471316296,Accounting - General,Business & Economics,Business / Economics / Finance,Business planning,Business/Economics,Corporate Finance,Corporate Planning,Management - General,Strategic Planning,Budgeting & financial management,Business & Economics / Management,Business strategy
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