Complete Idiot's Guide to MBA Basics, 2E (Complete Idiot's Guide to)
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Book Description
A revised edition of the popular classic, this title features updated topics to build MBA knowledge. Students and managers alike will learn about management skills, business operations, financial statements, marketing, product development, customer service, strategic planning, information management, and quality management.
Updated coverage includes global and international business, knowledge management, e-commerce, supply chain management, sales channel management, and financial integrity and ethics.
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You're no idiot, of course. At the office you meet your deadlines, schmooze your boss, and turn in quality work. But when it comes to understanding the skills of higher management, you think you need Finance 101! Relax--class is in recess! The Complete Idiot's Guide to MBA Basics teaches you everything you need to know about management--but were afraid to ask. You will learn the key concepts of accounting, economics, finance, operations, and marketing--and use them to improve your workplace and your career.
Complete Idiot's Guide to MBA Basics, 2E (Complete Idiot's Guide to)
Complete Idiot's Guide to MBA Basics, 2E (Complete Idiot's Guide to),Tom Gorman,Alpha,0028644492,Business schools,Careers - General,Education,General,Master of business administrat,Master of business administration degree,Reference,Skills,Business & Economics / General,Management & management techniques,Reference works,Study & learning skills
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