Prospecting Your Way to Sales Success
Editorial Reviews
Review
Al Ries, Chairman
Trout & Ries Advertising, and Coauthor of Positioning and Marketing Warfare
Bill Good has written more than a brilliant textbook on telephone marketing. He has also written a hook that will help marketing people of all disciplines understand the critical importance of timing.
Jack Kemp
Senior Vice President and Training Director, Dean Witter Reynolds
Bill Good's simple approach to telephone prospecting has helped us create spectacularly successful account executives. Every account executive should now read his book and every sales manager who understands that his or her job is to make successful salespeople should read it too.
Richard W. Haskin
Clu, Director, Agency Development, Prudential Insurance Company
Dynamite book! Bill Good's approach is the wave of the future in telephone marketing. By following his approach, salespeople can triple their results.
Robert A. Leo
Executive Vice President and Director of National Sales, Shearson Lehman/American Express
Without question, Bill Good is one of the country's foremost experts in the area of building new business. With his proven and practical strategies, anyone taking the time and effort to work his methods must achieve success.
Carter Knapp
Vice President, Member Services and Former National Director of Training, Realty World
This book shows an approach that salespeople who hate pressure and force and rejection can use to get more appointments in less time and with less emotional stress on themselves. This is the civilized way to prospect.
Review
Carter Knapp Vice President, Member Services and Former National Director of Training, Realty World This book shows an approach that salespeople who hate pressure and force and rejection can use to get more appointments in less time and with less emotional stress on themselves. This is the civilized way to prospect.
Prospecting Your Way to Sales Success
Prospecting Your Way to Sales Success,Bill Good,Scribner,0684842033,Business & Economics,Business / Economics / Finance,Business/Economics,Sales,Sales & Selling - General,Sales & Selling - Techniques,Selling,Telephone selling,Business & Economics / General
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